Blog Archives

Wampit® Business Directory Gives You More Free Advertising!

December 30, 2011
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Wampit® Business Directory Gives You More Free Advertising!

Wampit® is one of the UK’s favourite online business directories. It’s important for us to keep growing, coupled with providing  up-to-date and relevant processes / products.  This is in the pursuit of giving our customers the best possible service, and in turn generate quality sales enquiries for their business. So we’ve been working hard over the last few months reviewing our free and paid-for products on all our global sites against the following criteria: Relevancy Popularity Quality Performance The great news is that after completing this internal analysis, and also speaking to our customers, we have decided to move some...

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Advertising Your Business At Christmas Time

December 15, 2011
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Advertising Your Business At Christmas Time

The festive season is one of the busiest times of the year for a lot of companies – especially those in the retail sector.   So it’s particularly important for companies to advertise their products and services to make sure they make the most of the seasonal opportunities. The following are two main marketing areas that are especially important to target during December: Promoting your discounts and offers on the Internet Promoting via email campaigns to your existing customers Advertising Your Discounts on The Internet Money is tight for a lot of people this year due to the current...

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A Business Directory Is Not Just For Christmas!

December 6, 2011
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A Business Directory Is Not Just For Christmas!

Okay so we’re all familiar with the responsible message from the Dog’s Trust, ‘A dog is not just for Christmas’ – well the same principle applies online.  We don’t mean you need to take care of a virtual dog, no, what we mean is that you should take care of the online content that promotes your business, and make sure you update it regularly throughout the year. It’s at this time of year that business tends to slow down a bit, and as a business owner you have time to plan your strategy for next year.  So why not...

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Wampit® Launches Free Advertising Podcasts

December 5, 2011
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Wampit® Launches Free Advertising Podcasts

Wampit® has launched a free advertising podcast to its online marketing strategy.   iTunes users (iPod / iPhone / iPad) can now subscribe to the “Wampit® Podcast” to receive audio versions of the published articles on this blog. The following articles were published on the podcast at the end of November: How To Create A Google Plus Business Page? How Do Online Internet Business Directories Make Money? Should I Advertise My Company on Business Directory Sites post Google Panda in 2012? Over the next few months all archived articles will be repurposed and published in podcast format. To keep up-to-date with...

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The Secrets of Selling Business Directory Advertising – PART 1 PLANNING

October 25, 2011
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The Secrets of Selling Business Directory Advertising – PART 1 PLANNING

Have you ever met a business directory advertising salesperson confident that you were going to either reduce or even cancel your advertising, only to find yourself renewing or even increasing your advertising spend? As an ex-salesperson and ex-sales trainer for some of the largest global advertising businesses around, I have not only turned many customers from a ‘no’ to a ‘yes’ over the years but also helped many other salespeople to do the same.  How you ask?  Well, through the use of a proven, simple & effective sales process that helps to guide a customer through a logical thought...

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3 Common Business Advertising Mistakes People Make

January 18, 2011
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3 Common Business Advertising Mistakes People Make

1 – Not linking online adverts to their website… If a potential consumer is online looking for a business then they are online for a reason – it is their preferred method of searching and in making a decision on whether to contact that particular business.  If they find your advert, research has shown that they will want to stay online and look at your website – if you scrimp on this area (Weblinks are now very low cost in most directories), you risk the chance of that potential buyer moving to the next relevant business advert in your...

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3 Common Misconceptions of Online Business Directories

January 18, 2011
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3 Common Misconceptions of Online Business Directories

1. If an online business directory is free it can’t be very good… WRONG – Free business directories promote themselves in many clever and cost effective ways across the Internet and business communities, enabling them to offer a free service to businesses.  They can generate revenue either via optional extras that a business can buy to enhance their free advert, through discrete banner advertising, or using a mixture of both.  In fact even the large established directories have recently changed their business models to enable various forms of free advertising. 2 – The higher cost online business directories must be better…...

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Using Video Advertising To Promote Your Business

November 11, 2010
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Using Video Advertising To Promote Your Business

This IS the next big thing for small to medium companies! National companies and larger organisations have used television to effectively promote their goods and services for years, well before the evolution of the camcorder.   They have done this because the impact of their targeted message is far greater when their target audience is allowed to see, hear and experience it.  But television advertising has generally been the domain of companies with large advertising budgets, as the cost of air space and production is prohibitive to many small & medium sized businesses. Not anymore! The rapid growth of YouTube...

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Compare Top 10 Free Online Advertising Business Directories

October 7, 2010
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Compare Top 10 Free Online Advertising Business Directories

Want to know what the Top 10 free online advertising directories are? Of course you do - we'll you'll find out in this blog. I also talk though the differences with smaller alternative online business directories compared to the larger players.

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Win an iPad

July 7, 2010
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Win an iPad

How to win a new iPad? *COMPETITION CLOSED* If you’re a UK business then it’s dead easy for you to be in with a chance of winning a new iPad Wi-Fi 16G - this is because we’ve got a little beauty to give away to one lucky winner. It’s so tempting to take it out of its shiny wrapping, however, we promise to resist and let you have that pleasure. Imagine watching videos and seeing photos in stunning quality – then also imagine surfing the net on this beautiful device, and perhaps stopping by the Wampit® site to search for your favourite coffee...

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