SEO

Video Marketing For Business

December 7, 2011
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Video Marketing For Business

Today we are going to be looking at videos, and we are not talking about watching 80’s action movies on VHS. Our guest blogger – Perry Stevens of Blend Local Search Marketing is going to explain why every business should be using videos as part of their online marketing strategy. If a picture is worth a thousand words, what is the value of an online video?  Well, because of the low costs of production and the exposure your business can achieve online, I would say video is both inexpensive and invaluable. Gone are the days when you needed to hire...

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How To Create A Google Plus Business Page

November 21, 2011
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How To Create A Google Plus Business Page

Okay so you’ve had a look and decided to create a Google+ page for your business – you may have even seen our page here and thought ‘WOW’ I want one of those! Well the good news is that any business can create a Google+ page to promote their company, products and services. Once created you can then add the usual features like video and images, however, the great thing about Google Plus is that you can create ‘circles’ of people, and then follow them from your business page. This is a great feature, for example, say you create...

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Should I Advertise My Company on Business Directory Sites post Google Panda in 2012?

November 9, 2011
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Should I Advertise My Company on Business Directory Sites post Google Panda in 2012?

So we’ve all heard about the Google Panda updates that were set live on Google Search earlier this year. In short, there have been three main releases (updates to algorithms) since April 2011 that have significantly changed the ranking of websites in the searches we action. For example, websites like eHow.com were on the loser list (pages displayed lower down in the results), whist Hub Pages (see one of our business directory articles on the site) was on the winners list (shown higher in the order).   So specifically how has this impacted the Business Directory sector? Well it’s a difficult...

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Comparing Business Advertising Directories

January 18, 2011
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Comparing Business Advertising Directories

Choice is always positive as it enables you to spread your budget across different mediums, perhaps to either gain greater marketing coverage or attract different target markets.  However in the world of business advertising choice also creates a problem… As a business owner and indeed as a general consumer, if you are looking at spending money on something and have many different options / choices available, ‘price’ starts to become the focus rather than what you are actually getting for your money. We know this to be true through the explosion of comparison websites that have sprung up in...

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Compare Top 10 Free Online Advertising Business Directories

October 7, 2010
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Compare Top 10 Free Online Advertising Business Directories

Want to know what the Top 10 free online advertising directories are? Of course you do - we'll you'll find out in this blog. I also talk though the differences with smaller alternative online business directories compared to the larger players.

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Business UK Advertising – The Importance Of Linking To Your Website

November 2, 2009
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Business UK Advertising – The Importance Of Linking To Your Website

This is such an important area for businesses to consider, and could impact greatly on the number of potential customers you gain through your online business advertising.  As this area is so important, I am going to get straight to the point: If you had a shop, would you stop passersby from entering unless they called you first, or alternatively expect them to have to ask around to find out how to get in?  Of course you wouldn’t, however that is exactly what you will be doing if you do not place a link on your business advertising to...

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Does the Keyword Tag matter?

September 15, 2009
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I've read a lot recently about the keyword tag. Does it matter, should I use it even if it doesn't, will I get penalised for neglecting it (or abusing it)?

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